Music Softlaunch From unseen newcomers to record-breaking artists, this is where we talk about upcoming music you need to listen to. Music Softlaunch Kitschkrieg Is Back And They Are About To Turn The World Black And White Everybody knows the famous K-K-K-Kitschkrieg Producer tag. Now they are back. And why only celebrate on release day? Ahead of the release of their second album, ZWEI, Kitschkrieg started the celebration two weeks early. On Saturday, May 23, 2026, the Producer team unveiled the highly anticipated record for the very first time, playing it front to back at Berlin’s iconic Fernsehturm. Words: Andy / May 28th, 2026 Music Softlaunch Jesse Lynn Madera's Candlelit Showcase at Green Note Fresh from the release of her new single, "Woke Up In LA", Jesse Lynn Madera brought a magnetic showcase to the Green Note in Camden, London. Words: Nicole / May 12th, 2026 Music Softlaunch The Distance That Stays: “The Great Divide” Album Review On “The Great Divide”, Noah Kahan doesn’t try to outrun “Stick Season”; he sits in what came after, tracing the distance between who you were and who you become when everything changes. Words: Will / April 24th, 2026 Music Softlaunch "god forbid a girl spits out her feelings!": LØLØ turns her diary into an album LØLØ is back with her sophomore album, "god forbid a girl spits out her feelings!”, presenting a body of work that leans more into ballads than the usual rock-tinged sound of her debut album, “falling for robots & wishing i was one.” On this album, LØLØ doesn’t hold back, singing about her emotions, spilling them straight from her diary. Words: Sabrina / April 17th, 2026 Music Softlaunch How Kilu Leaves His Mark With His EP "PRINT" The London-based singer-songwriter and producer Kilu is back with his EP "Print". Words: Laura / March 21st, 2026 Music Softlaunch Hilary Duff’s "Luck... or Something" Feels like Pop as Processed Adulthood Hilary Duff’s new album "luck... or something" isn’t a nostalgia comeback. It’s a grown-up pop album about identity, emotional patterns, family distance, and the quiet confusion of adulthood. This analytical deep dive breaks down the album’s themes, standout tracks like “Adult Size Medium” and “The Optimist,” and why this might be Duff’s most self-aware era yet. Words: Ravgun Kaur / March 3rd, 2026 Music Softlaunch We Belong Together: Everything you can expect from Harry Styles’ upcoming song “Aperture” On January 21st, 2026, something huge was on the table: A chance to be one of the first to listen to Harry Styles new single “Aperture“ a couple of days before the official release. Here's everything you need to know about his newest song: Words: Andy / January 21st, 2026 Music Softlaunch A Mosaic of Sound and Emotions: Madison Beer Releases Her Third Studio Album "Locket" Madison Beer, the two-time GRAMMY-nominated and platinum-certified multi-talent, is back with her third studio album, Locket. Written and co-produced by Beer herself, the album features production contributions from her longtime collaborators One Love, LOSTBOY, and Leroy Clampitt. Even at first listen, it becomes clear that Locket is her most intentional and personal body of work to date. Words: Sabrina / January 16th, 2026 Music Softlaunch Niche Artists to watch in 2026 Jumping into 2026, these ten artists are the ones you’ll want on your radar. From underground bedroom producers to rising stars quietly amassing streams, they’re set to break out of their niches and into wider recognition not full A-list yet, but impossible to ignore. Words: Frederike / January 1st, 2026 Music Softlaunch Five Artists Under 10,000 Monthly Listeners to Watch in 2026 2025 served us with a multitude of small artists to have their big break: Sydney Rose, Sadie Jean, Erin LeCount. All artists who have garnered millions of streams over the year by promoting on social media and finding their audiences by betting on intimacy and connection with their audience. Words: Kira / January 1st, 2026 Older articles →
